Bowerman's design led on the introduction of the "Moon Shoe" in 1972, so named since the waffle tread was claimed to resemble the footprints left by astronauts within the Moon.

Nike was an early adopter of World 솔루션 wide web promoting, e mail management technologies, and applying broadcast and narrowcast conversation technologies to make multimedia marketing strategies.

In order to refocus its enterprise strains, Nike commenced divesting itself of a number of its subsidiaries from the 2000s.